Sr. Search Marketing Manager

Posted on | May 9, 2011 | No Comments

Mumbai-based online marketing company, On Target Marketing Solutions is looking for a highly-competent search marketing manager with significant success in handling search engine optimization (SEO) for large portals. The successful candidate will be expected to plan and drive traffic acquisition strategy for some large B2B and B2C websites, while managing a small team of content and SEO executives. Location: Mulund, Mumbai

Skills/ experience required
> 7-8 years hands-on experience and proven track record in planning and executing search engine optimization campaigns for large dynamic websites. Candidates with experience in a B2B online environment and handling e-commerce websites will be preferred.

> Deep knowledge of and experience with paid search engine advertising programs, particularly Google Adwords, and social media marketing.

> Experience in web-based product development and content generation/ management, particularly for large portals, will be given considerable weightage.

> Sound analytical skills with an ability to interpret key metrics to take actions; strong understanding of web analytics, particularly Google Analytics.

> Excellent English language communication skills, both written and oral. Ability to effectively communicate with senior management executives from client organizations is an imperative.

Key responsibilities

> Develop and execute SEO and other traffic acquisition strategies for some large B2B portals in niche industry verticals. Be responsible for continuous growth in relevant traffic. Lead and manage a team of SEO and content executives, with overall responsibility for achieving targets in these areas.

> Plan and execute SEO-related developments on the websites, working closely with the technical/ development team.

> Provide strategic inputs to content editors and guide content executives to maximise attraction and retention of traffic from all content generated.

> Keep clients apprised of latest developments/ trends in the realm of search engines and traffic acquisition, with specific actions necessary to maintain their leadership position. Interested candidates with the requisite skills and experience are invited to submit their detailed resumes to jobs (at) indicating their current and expected emoluments. An attractive remuneration awaits the right candidate. For more information on the company, please visit


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