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Tips to give great presentations

Posted on | November 28, 2011 | No Comments

You can learn how to turn on the switch when it’s “show time” and put on a splendid performance. It starts with knowing your subject inside out. When you feel like an expert, you will exude self-confidence from every pore. That said, here are four tips to help you give one great presentation after another — and keep getting asked back.

1. Deliver One Big Idea As Michael Masterson often says… every effective communication is based on one BIG IDEA. Create a speech that has one BIG IDEA and it will stand out in the hearts and minds of your audience. Worried about length? Don’t be! You do not have to deliver a long and exhaustive speech for it to make an impact. Abraham Lincoln’s Gettysburg Address — with just 271 words — is one of the most quoted and most powerful speeches ever given. Imagine: In less than 3 minutes, Lincoln not only summarized the Civil War, but redefined it as a struggle for freedom and equality!

2. Speak in the Moment Practice, practice, practice… so the words, as Shakespeare said (when he was alive of, course) are spoken “trippingly on the tongue.” Do not give a canned speech or read your presentation. Outline your important points, know them, and then speak to your audience as if it is one person sitting across from you and hanging on every word you say.

3. Tell Stories Don’t quote boring industry facts and figures. Any “B” speaker can do that. Be an “A” speaker. Capture your audience’s attention with a story. If you are giving a speech on customer service, for example, tell them a customer service horror story. They will LOVE it! Tell the truth… but embellish the anecdote a bit (using dramatic license, and adding humor if you can). The idea is to eventually lead your audience to the conclusion that you (or the product/service you are selling) have the solutions to their problems.

4. Fake It ‘Til You Make It That’s what most top-gun speakers did in the beginning. With enough stage time, you’ll internalize what you need to know to overcome your self-confidence “issues.” And then, it will be second nature to come across as cool, collected, and in control.

By Peter Fogel This article, excerpted from the original, appears courtesy of Early To Rise, a free newsletter dedicated to creating wealth and success through inspiration and practical, proven advice. For a complimentary subscription, visit http://www.earlytorise.com.

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